Brand Protection Powered by MarqAI

If your company is a startup or an established e-commerce business, copyrights, trademarks, and patents are some of your most valuable assets. Proactively protecting your intellectual property is critical to preserving your brand and your business from the serious threat of counterfeiting. Busch IP Law offers highly effective brand protection services for e-commerce clients through a unique combination of legal expertise and automation-enhanced monitoring.

Busch IP Law’s strategic partnership with MarqVision enables clients to leverage the advanced capabilities of MarqAI, an artificial intelligence solution designed to rapidly detect, report, and remove counterfeit products across major e-commerce and social media platforms. All reporting and enforcement actions are closely managed and approved by Busch IP Law's registered attorneys, ensuring each step aligns precisely with the client's overarching legal strategy. This oversight minimizes inadvertent legal exposure, provides tailored enforcement efforts, and delivers exceptional protection for the client’s brand integrity and market presence

Led by firm owner Jake Busch, who brings over a decade of experience in intellectual property law and brand enforcement, Busch IP Law applies deep legal insight, business acumen, and technology-driven solutions to help clients protect their intellectual property against infringement and counterfeiting through active monitoring, reporting, and pre-litigation enforcement.

Why Brand Protection Is Important

Most e-commerce companies rely on copyrights, trademarks, and patents to identify and distinguish their business and products for consumers. Yet many businesses overlook the critical need to protect their intellectual property (IP) from infringement and counterfeiting. Illegal theft of IP does more than steal sales and revenue from the IP owner. Over the longer term, it will continue to increase if it is not effectively addressed, and may ultimately destroy customer trust, dilute brand equity, and cripple a company’s future growth.

Protecting intellectual property is important even before products hit the market, to allow early detection of infringement and prevent counterfeiters from gaining market traction.

If you do not safeguard your brand, your customers may lose confidence in your ability to ensure product authenticity and safety. This loss of customer goodwill can have a substantial effect on market share and revenue streams, ultimately undermining the future growth of your company. As your brand's success grows, so does the likelihood that it will attract counterfeiters seeking to exploit your hard-earned reputation.

Seamless Integration of Automation and Legal Oversight

At Busch IP Law, brand protection begins with a strategic audit to identify all intellectual property assets eligible for enhanced protection through registration. Our brand protection package includes unlimited trademark and copyright filings for your business (excluding government filing fees), ensuring every brand asset is properly secured. From the outset, we work to protect your brand at every level — so you can focus on promoting your success.

Even while registration efforts are underway, Busch IP Law establishes an active monitoring and enforcement system to identify potential instances of infringement and counterfeiting. Leveraging AI-driven detection of counterfeit goods, we automate identification and reporting across e-commerce marketplaces, search engines, and social platforms. Every detection is personally reviewed, prioritized, and directed by a licensed attorney to ensure strategic, legally sound actions.

Strategic Differentiation: Beyond Software and Billable Hours

Unlike traditional law firms, which typically operate on volatile billable-hour models, Busch IP Law delivers consistent, predictable brand protection services at a flat monthly rate. You get the advantages of a deeply experienced IP attorney managing your enforcement — not paralegals, or merely automated bots.

Unlike pure software providers, our work is not just mechanical. Each enforcement action is backed by legal strategy, carefully documented to preserve leverage, and positioned for escalation if litigation becomes necessary. If litigation is needed, we collaborate with highly qualified IP litigation counsel to transition your case seamlessly.

In short: Busch IP Law occupies the sweet spot between the hands-on expertise of a seasoned attorney and the speed and scale of automated brand protection technology.

Flat-Fee Service Structure Tailored to Your Brand

Busch IP Law offers brand protection packages for businesses at every stage — whether you're pre-market or already experiencing infringement threats. Services are provided under a monthly flat-fee model, with no caps on monitoring, takedown actions, or reporting efforts.

Pricing is customized based on the number of trademarks, copyrights, and products requiring protection, ensuring your brand receives comprehensive coverage without unexpected billing spikes.

Whether you are just launching your brand or defending an established market presence, Busch IP Law delivers a customized, strategic, and lawyer-led brand protection solution.